Both storylines point to real live examples of how OMNI’s principles translate into action.

OMNI’s ability to mobilize staff and family members to raise a voice for residents set the pace for Ontario’s long-term care community. Ontario Long Term Care Association Members account for 45,000 of Ontario’s beds. Of those, OMNI represents only 3.5 per cent. Yet, OMNI rallied 20 per cent of the cards gathered in support of this important campaign for appropriate funding.

While the effects of raising a voice again has yet to be seen, something else has happened.

The mobilization of this year’s campaign was markedly easier than last year, and in OMNI’s case, significantly more successful. Last year the OMNI community raised over 6,000 cards. That number doubled this year – why?

Last year’s campaign bumped up the knowledge people possess about the issues. The statistics floated during that campaign still come up in casual conversation. It taught people how to campaign.

This year OMNI leveraged that understanding of both issues and process into even greater success.

The long-term care community, including family members, now has a more powerful voice, built on a more broadly held knowledge base. The OMNI community recognized this and refused to squander its potential.

The second main storyline this week was the implementation of the multidose system. It is clear by the news stories that all is not peaches and cream when it comes to implementing this new way of doing things. The truth is, few new initiatives are glitch-free.

Homes that are deep into the implementation stages spoke freely about the challenges they encountered with the system, how they managed those challenges, and what the results were in the long run.

The concerns of OMNI homes yet to implement the system have been given legitimacy by the experience of their colleagues.

Further to this, it is clear that because others have gone before them, OMNI does have at its disposal people who have valuable experience that may be of use.

The way this story is unfolding tells us something about OMNI as well.

Having been published in the OMNIway News for the whole world to see, the multidose storyline demonstrates OMNI’s willingness to be open, honest and transparent about working through challenges.

The net effect is that issues and knowledge are out in the open where everyone who can help is presented with a public opportunity to do just that. What’s more, because the knowledge is published, people implementing the system in the future can read up on the experiences of others.

It also signals that at OMNI, it is increasingly expected challenges should be embraced. There are opportunities to pull together and find better ways, rather than sweep things under the carpet.

The campaign storyline paints the picture of OMNI as a long-term care community that has shown leadership in being a voice for residents.

The multidose dialogue illustrates the emerging character of OMNI as it embraces open dialogue in order to safeguard the interests of residents during the effort to find a better way.

These are but two of the ways in which OMNI is demonstrating Leadership, Transparency, and Social Responsibility, all traits increasingly desired of today’s organizations.